One of the most important marketing tactics your business can have is its website. Your website will help you find customers and make more sales. A great website works for you when you’re sleeping to provide your audience with information and access to your business. Here are eight keys to a great website.
Knowing what to put in your email newsletter is as important as creating one. Experts say the money is in your list. But if you don’t send out regular messages, you’ll miss out on the additional income that an email newsletter can generate. Keep your newsletters simple and not too long. And always point your readers to something else, such as something to buy, share, or do. Be sure your email newsletters include these nine items.
Do you find that you don’t have time to complete every task on your to-do list? You can manage your time better by finding lost time – time you didn’t even realize you were wasting. It’s almost like keeping change in a piggy bank and one day realizing it’s totaled more than $100! Here are some keys to making the most of the time you have.
To attract readers to your website or blog, you should use the four main types of online content – text, graphics, audio, and video. Each of these kinds of content has its own benefits and drawbacks, and each appeals to different audiences. Your best bet is to use a combination of these types of content. Here is an overview of each type of content and when they should be used.
To determine your real business return on investment, you need to understand what your goals are. It’s important to be very specific about what you want to accomplish through your social media marketing. Take note of these four social media measurements.
It happens to every blog owner – you’re in a groove, and the content ideas are coming like crazy. But suddenly, the ideas stop flowing. What do you do? When you need new ideas for content on your blog, consider these nine basic starters that will work for any niche.
One of the most catastrophic events that could plague your small business is a computer crash. If the computer you’re using to run your business isn’t backed up, a crash could be devastating. Do you have protection against this kind of loss? One of the most important things you can do to keep from losing data is to back it up. Here are some common ways to back up your data so you still have it in case it’s accidentally lost.
If there’s one emotional marketing trick that you want to get right, it’s getting your audience to trust you. Trust is the one emotion that makes your audience want to pay for your products or services. Money is very personal, and your audience must trust you to give you some of it. Here are several ways you can earn trust from your audience.
Thanks to technology available today, you don’t have to be a designer to create a website that gets results for your business. However, if you really want to leverage other people’s time so that you can create a balanced and viable business for yourself, you should consider outsourcing your website design and updates to professionals. Before hiring a professional designer, follow these tips to set yourself up for success.
